ARTICLES BY THIS AUTHOR
- 9/15/2022
EnsembleIQ Wins 7 Eddie & Ozzie Awards
The Path to Purchase Institute and a handful of our sister brands were recognized as winners at Folio's 2022 awards ceremony for excellence in editorial content and design. - 9/15/2022
Voodoo Ranger Parties with eMeals
The IPA brand teams up with eMeals to share nine shoppable “Rangerous Party Recipes” and simplify the order fulfillment process. - 9/14/2022
Permission.io Launches a Web3 Customer Data Platform
Advertisers using Permission.io's DSP can coordinate Web3 user engagement within the larger marketing ecosystem and gather insights through Treasure Data. - 9/14/2022
Kroger Precision Marketing Adds Video, CTV Advertising
The new programmatic capability applies first-party retail data to boost advertising efficiency and measure CPG sales impact. - 9/13/2022
FAO Schwarz Returns to Target for the Holidays
Target has solidified its exclusive holiday collaboration with FAO Schwarz by entering into a multiyear agreement with the toy brand. - 9/13/2022
JCPenney Personalizes Beauty Routines
Department store chain has partnered with Revieve to offer AI- and AR-enabled makeup and skincare experiences online and in-store. - 9/13/2022
Canadian Dispensary Opens Immersive Flagship
Fika Cannabis' elegant retail experience is located in Toronto's Union Station, one of Canada's busiest buildings. - 9/12/2022
Loves Opens Autonomous Smoothie Kiosk
The c-store chain has opened its first Jamba by Blendid AI-powered robotic kiosk in Williams, California. - 9/9/2022
Lessons in Leadership
NextUp’s 2022 Executive Forum provided plenty of learnings and takeaways for women in the workplace. - 9/8/2022
Pepsi Entices Fans with Tiny Home for Football Season
Beverage brand partners with Instacart to offer a sweepstakes awarding an 18-week stay in a Pepsi-branded mobile home.