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How do you succeed in a marketplace where the rules of engagement – increasingly empowered consumers, an evolving retailer landscape and a new batch of more-nimble competitors – keep changing dramatically?
The opening lines from “The Divine Comedy” – which, to be honest, are about all I remember from my college Comp Lit class – somehow sprang to mind the other day while reading, of all things, a LinkedIn group discussion.
If you haven’t shopped at a Best Buy store recently, stop in. You’re in for a pleasant surprise. Amazon and the rest of the e-commerce world can’t generate the experience that Best Buy now delivers.
Woodman’s, a 16-store supermarket chain out of Wisconsin with stores in Northeast Illinois, is something of a secret unless you live in that area.