ARTICLES BY THIS AUTHOR
04/12/2022
P2PI Member Spotlight (March-April 2022)
A snapshot of industry leaders from the Path to Purchase Institute member community: Fairlife and Advantage Marketing Partners
03/02/2022
Trends 2022: Retailer Media Networks: Ratings and Challenges
We asked participants in the Path to Purchase IQ's annual Trends survey, "For any retailer media network you have worked with, rate its performance in the following areas ..."
01/30/2022
P2PI Member Spotlight (January-February 2022)
A snapshot of industry leaders from the Path to Purchase Institute member community: Ferrero USA, Georgia-Pacific and Nestle Coffee Partners.