Advertisement
12/04/2016

Path to Purchase Institute Gets a New Leader

Mike McMahon took on the role of president & executive director of the Path to Purchase Institute on Monday. He replaces Institute founder Peter Hoyt, who became chief executive officer & president of the Institute's parent company, EnsembleIQ, in July.
p2pi logo


THIS CONTENT IS EXCLUSIVE TO PATH TO PURCHASE INSTITUTE MEMBERS

Join the only professional membership community serving the entire ecosystem of CPG brands, retailers, agencies and solution providers along the path to purchase.

    P2PI MEMBERS

    Activate your account

    JOIN P2PI

    Contact us for membership options and pricing

    Get Started
    Advertisement
    Advertisement