Walmart is staging an “MVP Game Time” contest running in three flights from Sept. 12 through Dec. 14. Consumers enter by submitting a photo of a completed, original football “game dish."
Official National Football League sponsor PepsiCo brought New Orleans Saints quarterback Drew Brees to a "Smart Helmet Challenge" event staged at a New Orleans Walmart parking lot in November of 2014.
Walmart included an exclusive sweepstakes from Hershey Co.’s Reese's as part of its seasonal “Game Time” activity leading up to the National Football League’s Super Bowl on Feb. 1.