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Walmart

A collection of news, articles and other featured content about Walmart.

General Mills launched an indulgent Dippin' Dots cereal with an exclusive launch window at Walmart this summer.

Tom Ward began working for Asda, Walmart’s British arm, in various field and home office-based roles mostly focused on operation.

Walmart is joining other food retailers leveraging recipe and online shopping platform Myxx. In addition to Walmart, H-E-B and Albertsons Cos.'s Safeway, Jewel-Osco, Vons, Randalls, Tom Thumb and flagship banners are the newest additions to the growing list of Myxx retailers.

Salsify Chat

Salsify has acquired Welcome Commerce and launched Salsify Chat, which enables brands to connect directly with consumers from their product pages on Walmart, Target and Office Depot.

Walmart is investing heavily in affiliate marketing, partnering with media companies and influencers to pay them for generating clicks or sales.

Kantar PowerRankings 2018

PepsiCo earned the top position among suppliers in Kantar’s 2018 US PoweRanking report for the third consecutive year.

Faced with reports that Millennials weren't eating cereal because they were too lazy to wash a bowl and spoon, Post Consumer Brands decided that rather than abandon the demographic, it would design a program to bring them back to the category.

Walmart has moved around several senior managers in its U.S. division to critical growth areas like e-commerce and food.

Walmart is changing the way it works with digital content providers by choosing 11 partners to ally with on a priority level, P2PI has learned.

The new partners are bringing exclusive inclusive fashion to the masses.

Walmart is tying in to "Hispanic Heritage Month" by showcasing Hispanic-Latino products in its recently launched "Supplier Inclusion" shop.

Walmart has been increasingly focusing on design as it speeds up its digital evolution to keep up with rising customer expectations for frictionless commerce.

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