Special Reports

Press enter to search
Close search
Open Menu

Special Reports

A collection of featured Special Reports.

Who's Who in Merchandising 2018

More than 125 consumer product manufacturer and retail executives are represented in this year’s list of noteworthy merchandising professionals, all of whom develop in-store solutions that stand up to the challenges of today’s dynamic retail environment.

Zero-Based Budgeting

Our roundtable experts offer explanations and advice as CPG companies are increasingly facing the challenge of implementing and sustaining ZBB processes.

Our annual report includes results of our survey of CPG marketing executives as well as a virtual roundtable discussion on the topic of e-commerce. Survey topics include Amazon and Walmart.

Our report recognizes more than 200 brand and retail executives who are making notable contributions in the area of e-commerce.

The Institute’s 2017 “Retailer Receptivity Guide” wall chart reveals how 49 in-store marketing tactics are received (or not) by 15 major U.S. chains. 

The Shopper Marketing Digital Collaboration Playbook identifies the collaborative opportunities along the path to purchase at key retailers. Sponsored by Quotient. Download the chart in poster format below.

In a turbulent environment, marketers must adapt quickly and follow the consumer in every aspect of life.

In the Year 2025 … What will retail look like? P2PX exhibitors offer their thoughts on NFC, Amazon and more to get your thinking started.

Despite a vast array of methodologies and a wide variety of job titles, this elite group of 160-plus marketers shares the common goal of understanding what motivates shoppers so their CPG brands and retailers can deliver better solutions more efficiently.

This promotional calendar originally inserted in the September 2017 issue of Shopper Marketing identifies the major seasonal promotions at 11 key retailers.

Marketers have an emerging opportunity to invest in value retailers and score big wins with the value shopper

Five leading minds in the industry participate in our virtual roundtable discussion

RIS News and Tata Consultancy Services (TCS) surveyed 5,000 shoppers on their wants and needs in the age of digital transformation. Download this benchmark research to assess your organization’s strengths, weaknesses and competitive position from the consum­er’s perspective.

Show More