Sony Pictures Amazon Alexa Skill

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Sony Pictures Amazon Alexa Skill

By Dan Ochwat - 08/31/2018

Sony Pictures tied its release of “Hotel Transylvania 3: Summer Vacation” into an Amazon Alexa skill that brings the voices of select characters into consumers’ homes to read a bedtime story, sing a nursery rhyme or tell a joke. Alexa users can voice-activate the device to “open Hotel Transylvania” to engage with certain characters voiced by actors Andy Samberg, Steve Buscemi, Keegan-Michael Key, Fran Drescher and Asher Blinkoff. An animated YouTube ad shows the young vampire character Dennis using the Alexa for a nursery rhyme.