Solution Provider News: July 2017

VideoMining Debuts ShopperImpact PlatformVideoMining, State College, Pennsylvania, unveiled its ShopperImpact product, which uses proprietary IoT sensing devices called OmniSensR and patented machine learning and AI technologies to capture, analyze and interpret big data on in-store shopper behavior from a representative panel of stores. The platform offers account-specific activation at several retailers from Ahold Delhaize to convenience-store chain Rutter's in Pennsylvania. The products provide another opportunity for manufacturers to partner closely with retailers and continually incorporate in-store behavior analytics into category management and shopper marketing practices.WS Packaging Upgrades Equipment and TechWS Packaging Group, Green Bay, Wisconsin, has expanded work capacity at its facilities as a result of a three-year capital investment in equipment. The company can complete client projects more quickly using the Mark Andy Digital Series inkjet printing platform and HP Indigo digital presses. “Expanded capacity and reduced lead time not only allow us to deliver jobs faster to our customers but also enable us to help our customers save money and boost productivity,” WS Packaging CEO Charlie Eitel said in a media release. The company has also taken more steps to conserve and reduce waste, including the use of an LED light curing system and using a bulb crusher to ensure safe disposal of spent lamps.Videotel Digital Unveils 4K Signage Media PlayerVideotel Digital, Chula Vista, California, announced the summer release of its VP90 4K/1080p digital signage media player. The player can update content remotely from a network connection via web server, FTP or mobile application. It can also update content on multiple units at one time across multiple locations, which makes it ideal for retail locations, restaurants and trade shows, among other venues.Triad Retail Media Expands to Mexico Triad Retail Media, St. Petersburg, Florida, opened a Mexico City office to continue growth in Mexico and eventually across Latin America. Managing director Eduardo Picazo will be responsible for establishing strong local and national supplier relationships in Mexico while driving awareness of digital media programs and their benefits to retailers and advertisers. Triad Retail Media executes digital media and monetization programs on behalf of several global retailers.Bravis Breaks Ground on Business CampusBentonville, Arkansas-based Bravis Marketing Agency (formerly A.W. Bravis) broke ground on a seven-acre campus in nearby Centerton, Arkansas. The site, scheduled for completion in February 2018, will include a 21,000-square-foot building. The agency plans to have a customer collaboration layout center, including state-of-the-art production facilities for special projects, prototyping and display/POS production, and team work spaces for account managers, graphic artists, 3-D designers and engineers.

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