Dunkin’ Donuts has integrated into Amazon’s Alexa the feature within its mobile app that enables consumers to order coffee, sandwiches and food over the phone to have it ready for pickup at a nearby location.
A new mobile app called Yabeee (note that it’s similar to eBay in reverse) from New York-based Yabeee has entered the market to aid shoppers with building out shopping lists and keeping track of inventory at home. It offers a way to find the best price available for products online.
Lingerie company Natori tapped 14 influencers to be part of its #MyNatori social campaign, a national effort that also includes digital ads and outdoor materials at bus stops and on top of taxis in New York.
Helping brands create more engaging mobile videos, Facebook launched its Video Creation Kit, a series of four templates through which brands can use existing materials for a quick and easy way to build out a brand-forward mobile video.
Augmented reality company 8th Wall launched 8th Wall Web, a solution that brings the AR experience to a mobile-optimized web browser and removes the need for consumers to download a specified app to get content or to scan a physical image marker like a QR code on a package to access content.
Accuweather is integrating Foursquare’s Pilgrim SDK into its app to provide Accuweather users with information about businesses and the weather around them. The Pilgrim SDK provides information on more than 105 million venues worldwide via the Foursquare Places database.
Wegmans Food Markets is the first retailer to join the Aira Supermarket Network, a platform from Aira, San Diego. The latter is a startup that has developed the Aira iOS mobile app to assist blind or visually impaired shoppers to walk and shop inside a retail store.
Meredith Corp.’s Allrecipes social-sharing recipe platform and app announced it will be working with Tito’s Handmade Vodka to create an artificial intelligence-powered virtual bartender chatbot that recommended drinks and drink recipes to pair with meals.
Children’s clothier Gymboree has unveiled a new mobile app called “Made You Smile” as part of a larger brand refresh that was timed for the back-to-school season. The app includes an augmented reality feature in which the graphics on a new line of graphic tees for boys and girls shoot out to life.