Reveal Mobile Visit Ad-Targeting Platform
Location data and mobile marketer Reveal Mobile, Raleigh, North Carolina, launched a new ad-targeting platform that enables retailers and agencies to target shoppers with ads over networks like Snapchat, Twitter, Instagram and other digital outlets. The ads are location-based and leverage location-based analytics that help visualize shoppers based on foot traffic data and competitor visits. The platform is called Visit and integrates into audience marketplaces and creates custom audiences for advertisers. National bicycle retailer and repair shop Performance Bicycle is using the Visit platform.