P2PI News/Events

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P2PI News/Events

A collection of featured P2PI News.

The Path to Purchase Institute announced the winners of the 2018 Design of the Times Awards competition Oct. 4 during a morning keynote address at the Path to Purchase Expo in Minneapolis.

The Path to Purchase Institute, in partnership with the Network of Executive Women (NEW), is proud to announce the winners of its 2018 Women of Excellence Awards.

Download the 2019 Shopper Marketing Rate Card.

Download the 2019 Shopper Marketing Newswire Rate Card.

Ahold Delhaize's U.S. banners were once all family-owned, and the retailer wants them to feel that way again. Here's a summary of a P2PX keynote.

At a keynote presentation during the Path to Purchase Expo, Facebook's director of CPG, shopper marketing and e-commerce Dave Sommer asserted that a "mobile first" approach will be integral to figuring out the future of shopper marketing for CPG companies and retailers.

EnsembleIQ has named Terese Herbig president of the Path to Purchase Institute (P2PI).

The editors of Shopper Marketing magazine have reviewed the exhibitor roster for the 2018 Path to Purchase Expo and curated a special list of innovations that will be demoed, displayed and available for examination at the show.

NEW president and CEO Sarah Alter talks about representative leadership and “Kicking Glass,” her scheduled presentation at the “When Women Lead” symposium, Oct. 2 in Minneapolis.

EnsembleIQ has announced the launch of a new webinar series, "2018’s Disruptive Trends in Retail," which offers a thorough look at nine trends radically influencing the purchase decisions of today’s shoppers.

We preview a P2PX keynote address scheduled for Oct. 4.

Women account for 85% of all consumer purchases, yet less than 30% of retail leaders are women. ... A "When Women Lead" symposium will be held Oct. 2.

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