Marketer Profiles

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Marketer Profiles

A collection of featured Marketer Profiles.

Jamie Sohosky, VP, marketing, customer experience, Walmart U.S., is one of three 2018 selections for our Hall of Fame. We interviewed her in February at Walmart's headquarters.

What motivates Allison Welker? Happy people doing smart work and delivering results. In her 20-year career, Welker has had the opportunity to work with many such individuals.

​​​​​​​Shopper marketing is part of what TPN handles for its clients, but the agency considers its mission broader than that. TPN focuses widely and ambitiously on creative commerce, says Rich Feitler.

Matt Pierre – director of e-commerce - North America at General Mills – is one of three 2018 selections for our Hall of Fame. We interviewed him in February at General Mills' headquarters.

In Teddy Brown’s two-decade career, he’s worked with many brands, including Disney, Coca-Cola Co., Kellogg Co. and Procter & Gamble.

As head of the SFW marketing agency, Ged King follows in the footsteps of his father George King, who started the agency following a successful career at Black & Decker that included the launch of the Dustbuster.

Our seventh annual report recognizes more than 220 dedicated, passionate agency executives whose creative, intelligent work is not only helping brand and retailer clients achieve success but pushing the discipline of shopper marketing to new heights.

When Stanton Kawer took on his first role as an account executive at Blue Chip Advertising, he was the agency’s second employee. “I thought I was going to be in creative, but the gentleman who owned the company said, ‘You’ve gotta sell, kid,’” Kawer says.

Partnership and collaboration toward win-win solutions are what motivate Cheryl Hatfield, senior vice president, client leadership, at The Mars Agency, Southfield, Michigan.

Karen Sales – vice president, digital partnerships and shopper marketing, at Albertsons Companies – is one of three 2018 selections for our Hall of Fame. We interviewed her in January at Albertsons Cos.’ headquarters.

More than 125 consumer product manufacturer and retail executives are represented in this year’s list of noteworthy merchandising professionals, all of whom develop in-store solutions that stand up to the challenges of today’s dynamic retail environment.

Greg Norsworthy’s career in merchandising began more than 20 years ago when he was an account executive for Nestle Purina Petcare. After several years in category leadership roles, he became very interested in the retail environment.

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