A collection of news, articles and other featured content about Dollar Stores.
Dollar General has teamed with Coca-Cola Co. for a holiday-themed incentive encouraging shoppers to "give the gift of refreshment."
Family Dollar is positioning itself as a one-stop-shop for low-priced Halloween needs.
Family Dollars is encouraging consumers to download its mobile application by adding a "SmartSpins" game.
All app users received a free spin of the virtual slot machine game when it launched on Oct. 1.
Dollar General has regrouped products traditionally offered by its DG Beauty and DG Body private labels under a new Studio Selection brand.
PepsiCo/Frito-Lay dominated Dollar General's summer marketing activity again this year, adding more overlays to the chain's already crowded schedule of annualized account-specific promotions.
Family Dollar is using a mix of sales and digital coupons to extend the back-to-school theme across the whole store.
Dollar General is receiving an exclusive overlay to Coca-Cola Co.'s "Share a Coke" program for the second year in a row.
This promotional calendar originally inserted in the September 2017 issue of Shopper Marketing identifies the major seasonal promotions at 11 key retailers.
Family Dollar is heavily promoting the addition of new personal care, cosmetics and OTC products to its shelves.
PepsiCo/Frito-Lay's Cheetos celebrated Easter at Dollar General with an exclusive "EveryBunny Wins" instant-win game.
Mars Wrigley Confectionery is running a pair of cause campaigns at Dollar General this spring.
Family Dollar again made its Smart Coupons program the center of its spring cleaning campaign, offering deals on bulk purchases of products from Clorox Co. and SC Johnson.