The Center Store Revolution: Innovation Drives Trips and Category Growth

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White Paper

According to the latest shopper intelligence from Catalina, center store categories remain strong, with 60 annual trips per shopper per store.

Catalina’s new shopper and trip-based research offers an insightful look at how shopper motivations are impacting volume and trips in important center store categories.

Download the report to learn:

• Why center store plays a vital role in fending off trip loss.

• Which center store subcategories and brands are growing the fastest.

• How you can gain a competitive edge in center store.

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