Author Profile

Press enter to search
Close search
Open Menu

Author Profile

Tim Binder

Executive Editor, Shopper Marketing

Tim Binder is Executive Editor of Shopper Marketing magazine. 

Blog posts by this author

October 2018

Oct
29
At the Path to Purchase Expo in early October, we noticed that beauty/cosmetics retailer Sephora was mentioned repeatedly. Later in the month, we paid a visit to a store. See what we found.

Articles by this author

January 2019

Coca-Cola's April Carlisle, Kroger's Jody Kalmbach and Chobani's Peter McGuinness will be honored in May at P2PSummit.

Walgreens is testing digital screens on cooler doors at its State Street flagship store in Chicago and will expand the pilot soon.

Walgreens took aim at specific national brand products in its January coupon book. “Compare and save” ads called out the national-brand competitors.

Walgreens loosely defined the cough-and-cold category for a four-week promotion that promises 3,000 Balance Rewards points with purchase of two eligible products.

Show More