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Steve Frenda

Executive Advisor, EnsembleIQ

Steve Frenda is Executive Advisor at EnsembleIQ + Path to Purchase Institute

Blog posts by this author

November 2018

​​​​​​​While traveling recently in Minnesota, I had to visit one of Hy-Vee’s newer stores. The chain consists of approximately 250 stores, and the ones in Minneapolis have received high praise for delivering a superior shopping experience.
I've seen many articles about and pictures of the new Amazon Go stores. With that in mind, I knew I was overdue to visit one myself. So I did.
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