Ace Hardware is differentiating itself from large home improvement retailers by positioning itself as "the home convenience store" in its latest advertising campaign.
Ace Hardware has named Kim Lefko senior vice president, chief marketing officer.
Kim Lefko, former Weber-Stephen Products chief marketing officer, was named Ace Hardware senior vice president, chief marketing officer.
Daniel Warhaftig, former MillerCoors senior marketing manager – emerging brands, was named Merrick Pet Care director of customer marketing.
An Ace Hardware store-within-a-store is coming to four of Giant Eagle's Pennsylvania locations.
Ace Hardware Corp.'s Westlake Ace Hardware subsidiary has inked a deal to acquire Dennis Co. and its five hardware stores in coastal southwest Washington. Terms of the deal were not disclosed.